Everyone has their own privacy, including name, signature, home address, mobile phone number, bank account details, and medical records etc. that contains personal information. Have you heard of news that stealing bank account details by someone? If we are not careful about our personal information, all of the information would be disclosed.

From Roy Morgan, around 90% of Australians are not acceptable for companies to collect their personal information. When signing up online, over half of people did not read the privacy policy.

The above chart is talk about what information that Australians do not want to share. From the chart, most Australians do not want the photos of their kids or family to be shared. The reason is that they want to protect their family, they do not want others who do not know to take their photos and shared on the internet.

The other issue of other than protecting personal information by individuals, is that companies and businesses also have the responsibility to protect customers’ privacy, such as email address, home address and mobile phone number etc. It is important for small businesses to know that they are easier to attract hacker because large companies have a larger scale of processes to protect customers’ information, but some cases are excepted of course. The first and important thing is to design a detailed privacy policy which to tell customers you are collecting their information. Customers must agree and know the policy. Second, there should be a choice for customers to opt-out when they do not want to receive any message from the company, such as an unsubscribe button in the email. Third, after customers unsubscribe, the company should delete all the information about that customer, including the name, sex, email address, and of course, bank account. Forth, in internal of the company, access to the information should be controlled and limited. Only few people can access to the information with a password.
For both customers and businesses, it is important to protect their own privacy and information not to be disclosed. Also, in order to increase the satisfaction and trust of customers to the company, it is important to set a appropriate and clear privacy policy, and set a standard of accessing the information.

Related website:

Hart, B. (2019, March 25). Consider this before you share your kids’ photos on social media without their consent. Retrieved from https://www.abc.net.au/life/sharing-photos-of-your-children-on-social-media-without-consent/10798576

Nerl, D. (2019, January 22). 10 Tips to Protect Your Business and Customers on Data Privacy Day. Retrieved from https://smallbiztrends.com/2017/01/data-protection-tips-for-data-privacy-day-2017.html

Roy Morgan. (2018, July 06). Australians worried about online privacy but slow to act. Retrieved from http://www.roymorgan.com/findings/7650-online-privacy-concerns-june-2018-201807060422